Work With Us
COOLA is the quintessential slice of California life. We embody the best parts of living here: a fusion of organic wellness, an outdoor, active lifestyle, and support for our local and diverse communities—passions we want to share with you through our products. We all try to eat better, live smarter, love more, and be more present and engaged in our experiences. We want you to enjoy every simple, happy moment and feel confident that our products are protecting and improving your skin in the healthiest way possible.
COOLA’s goal is to bring you better products, create a better community, and contribute to developing a better world. All while making you look and feel your natural, radiant best.
We're Hiring: Associate Brand Manager
Apply now by emailing your resume to coolajobs@gmail.com
We’re looking for an Associate Brand Manager to join our team at COOLA. This role will play a key role in influencing how our brand shows up across consumer touchpoints. The Associate Brand Manager will be responsible for executing our go-to-market strategy for new product launches, managing business analytics across channels, and supporting e-commerce growth on Amazon and DTC. The ideal candidate has a blend of strategic thinking, creativity, and analytical strength, with a passion for beauty and a deep understanding of consumer behavior across retail and digital environments.
Essential Duties / Responsibilities:
- Shape how the brand shows up in market – balancing creative storytelling, commercial performance, and deep business analytics
- Data analytics
- Own business reporting across all channels – analyzing sales, pricing, market share, andconsumer behavior to uncover insights
- Synthesize insights from multiple sources to inform strategy
- Identify key growth drivers and performance opportunities using data-driven insights
- Ecommerce
- Manage brand presence and growth strategy on Amazon & Direct to Consumer businesses, ensuring best in class product content and imagery
- Support media execution to drive conversion
- Collaborate with external agencies and vendor teams to optimize assortment, pricing, promotions and customer experience
- Analyze category trends, competitor activity, and retail performance to identify growth opportunities
- Brand & innovation
- Track launch performance and provide actionable insights
- Support positioning, formula, packaging, pricing, creative brief development and claims development
- Support new product campaign development
- Develop go-to-market materials for new items, such as sales presentation materials, product information sheets, and product detail page content
Required Skills / Experience / Competencies:
- Bachelor’s degree in Marketing, Business or related
- 3 years experience in CPG brand marketing role
- Strong analytical skills and experience working with syndicated data such as Nielsen, IRI, Circana
- Strong communication and storytelling skills
- Advanced skills in Powerpoint and Excel
- A strong business acumen and ability for both strategic and creative thinking
- Comfort with ambiguity and managing multiple priorities in a fast-paced environment
- Extremely organized with high attention to detail and ability to prioritize workstreams
- Strong sense of accountability and a healthy sense of urgency
- Ability to lead cross-functional projects from strategy through execution
Preferred Skills / Experience / Competencies:
- Experience in beauty, suncare, or skincare preferred
- Experience in ecommerce preferred
Job Requirements:
- Full time, on-site
- Some travel required
- Ability to work some events
- $ 72,000-$94,000 is the salary range for the position. It represents a portion of the overall package, and includes flexibility based on the candidate’s qualifications.
Other duties, responsibilities and activities may change or be assigned at any time with or without notice as assigned by the Manager. The job description does not constitute a contract of employment and the position remains at-will.
Apply now by emailing your resume to coolajobs@gmail.com
